Generated by All in One SEO Pro v4.9.3, this is an llms.txt file, used by LLMs to index the site. # SEOGoddess Seattle SEO - driving revenue for Enterprise companies for over 20 years. ## Sitemaps - [XML Sitemap](https://seogoddess.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [Unveiling Success: My first few weeks at GitHub and the positive impact](https://seogoddess.com/marketing/seo/github-robotstxt-edit/) - Discover the secrets behind a surge in users and signups fueled by a simple robots.txt edit and the unwavering support of my fellow Hubbers. - [Where to start when overwhelmed by conflicting AI Optimization advice](https://seogoddess.com/ai/ai-optimization-explained/) - SEO used to be simple. Now, AI decides what gets seen and what gets skipped. From my time at GitHub during Copilot’s launch to my current work at Adobe, I’ve seen how this shift leaves even experts asking the same question: *how do we optimize for AI?* This piece breaks down what that really means and how to approach it. - [The Story of the SavetheBreakfastSandwich.com Website](https://seogoddess.com/newest/save-the-breakfast-sandwich-story/) - The Starbucks Breakfast Sandwich In January of 2008, I was gainfully employed with one of the many technology corporations based in Redmond, WA (No it wasn't Microsoft). It was Concur Technologies, an expense management software company (you've probably used them while booking your business trip and/or filed your expenses). As you know, while working at companies - [Setting Up a WordPress Database with phpMyAdmin](https://seogoddess.com/marketing/wordpress/wordpress-database-phpmyadmin/) - If your web server has phpMyAdmin installed, you will need to create a WordPress username and database using the following steps. If a database relating to WordPress does not already exist in the Database dropdown on the left, create one: Choose a name for your WordPress database ("wordpress" or "blog" will work), enter it in - [Setting up a New Business: Licenses and Permits](https://seogoddess.com/newest/license-and-permit/) - If your business is involved in activities supervised and regulated by a federal agency – such as selling alcohol, firearms, commercial fishing, etc. – then you may need to obtain a federal license or permit such as:[membership level="0"] [sc:smalltxtadsright] [/membership] Agriculture Alcoholic Beverages Aviation Fish and Wildlife Commercial Fisheries Maritime Transportation Mining and Drilling Nuclear - [U.S. Adults Spend 11 Hours Per Day With Digital Media](https://seogoddess.com/newest/u-s-adults-spend-11-hours-per-day-digital-media/) - The fact that we spend a lot of time with digital media is not surprising, but the amount of time the average American spends with them is. On average, the typical American spends 11 hours per day with electronic media. Since most people are only awake for about 16 hours per day, we spend a - [Social Media as a Publicity Engine and Distribution Channel](https://seogoddess.com/newest/social-media-publicity-engine-distribution-channel/) - Social media is no longer a luxury for business in any industry. In order for a company to have a chance at viability in the coming years, it must have a social media presence that is both targeted and effective. Social media of all kinds has become the new word-of-mouth, and it is perhaps the - [What is a Canonical Tag?](https://seogoddess.com/marketing/seo/what-is-a-canonical-tag/) - Perhaps you have a website that you want to optimize for the best possible placement in the search engine results pages (SERPs). Or, maybe you're new to learning about search engine optimization (SEO) and you're trying to learn the lingo that search engine optimizers (SEOs) use when discussing various aspects of their jobs. Either way, - [Social Media is...](https://seogoddess.com/marketing/social-media/social-media-is/) - A relationship built on conversations through social media channels to establish a strong community around your brand/product. - [Social Media Tools - Top 5](https://seogoddess.com/marketing/social-media/social-media-tools/) - Our team has been allowed the unique opportunity to get to know some of the most impressive social media marketers in the industry, and as a result we have come to know the most impressive social media tools available. In addition, we have also been about to get a sneak peek into some of the up - [SEO Checklist - Focusing on Social Media](https://seogoddess.com/marketing/seo/seo-checklist/) - As some of you know I teach a beginner to advanced SEO Workshop. One of the most asked for items in my talk is the SEO Checklist I have developed just for the Workshop. Obviously there is a lot more covered during the workshop, but when we get to the list I go through it in - [Why Social Media?](https://seogoddess.com/marketing/social-media/why-social-media/) - Despite the latest growing popularity in social media marketing, many businesses still ask the question "Why social media?". The most simple answer is that if a company isn't managing their social media, then their customers will manage it for them. In retrospect, why not let your customers do all the work - right? Then you (as - [Is a Blog social media?](https://seogoddess.com/marketing/social-media/is-a-blog-social-media/) - This is a classic case for why we started Jenn Mathews Consulting. While typically blogs are recommended for search engine optimization because of their keyword rich, content abundant, frequently updated nature because of commenting and the ability to interact with a brand's community they are falling under social media. But really, who ultimately owns the - [Building a Social Media Community](https://seogoddess.com/marketing/social-media/social-media-community/) - The staff at Jenn Mathews Consulting use a system for social media marketing called the A.L.I.V.E. system. A majority of our clients have created their Facebook page and Twitter account, but haven't really done much with them, or if anything, will post what they feel should go on their thread without giving thought to what engages - [Social Media 101](https://seogoddess.com/marketing/social-media/social-media-101/) - Social media is everywhere - not just online, but extending to mobile, gamine, and generally prevalent in all our user groups. It’s about engaging in conversations within an online community. Social media isn't just for marketing as it gives companies an opportunity to understand what a market place is talking about. On the engagement side, - [Corporate Social Media - how to champion social media marketing strategies](https://seogoddess.com/marketing/social-media/corporate-social-media/) - Does your corporation support social media marketing efforts? More often than not the answer is probably not. The stark reality is that senior management buy-in happens only after a company has tested social media marketing and the case can be made to build on the campaign strategy. Given that a small amount of corporations haven't - [Google's April 21st Deadline](https://seogoddess.com/marketing/seo/april-21st-deadline-for-mobile-friendly-sites/) - ...if your site is not optimized for cross-platform usage or ignores mobile users altogether, the drop in rankings could be huge. Sites with mobile-friendly optimization will receive precedence in mobile search engine rankings, edging your site out and reducing or eliminating the chances of mobile users finding your company.... With the new Google algorithm less than a month away from being deployed, webmasters should examine their sites as soon as possible to ensure compliance. If your site does not meet the requirements, M25.co has a dedicated team of responsive design professionals who can not only correct the problem but help make your site more flexible and user-friendly to a broader range of devices. For more information on how we can help make your website better and more compliant for this or future search engine updates. - [Are you still using Twitter for your social media marketing?](https://seogoddess.com/marketing/social-media/twitter-marketing/) - It's a question that has been coming up quite a lot lately. Since Twitter's launch many years ago the micro blogging website has gone through significant growth and undergone some major changes. While the company still struggles with ways to make money, the site itself is still as popular as ever. But how do marketers take - [How to use Social Media](https://seogoddess.com/marketing/social-media/how-to-use-social-media/) - Many companies are wondering how to use social media for marketing purposes. They've seen other companies with their Facebook Pages and Twitter accounts, but most don't quite know what to do with them. We're going to walk through the basics of getting set up on these social media channels with an understanding of how to - [How not to be fooled by WordPress Plugins](https://seogoddess.com/marketing/wordpress/how-not-to-be-fooled-by-wordpress-plugins/) - WordPress is a great system for publishing, not the least because its open source nature means that anyone can code up a plugin that extends the functionality of the basic software. These plugins are perfect for helping you get more out of WordPress. For example, it is possible to get SEO plugins that give you - [Mobile Marketing is Like Dating](https://seogoddess.com/newest/mobile-marketing-is-like-dating/) - It's not every day you hear mobile marketing strategies compared to dating. Yet there's almost no better metaphor to illustrate the practices and mindsets that, when implemented, can help successfully boost your mobile presence. After all, you're looking to build long-term, committed relationships with your cliental. Why not take a leaf out of dating lingo? - [A Picture Speaks a Thousand Words: Data Visualization for Content Marketing](https://seogoddess.com/newest/data-visualization/) - Modern people are fact hounds. We love collecting interesting data, and we trust hard numbers above all in a world filled with hyperbole. Data visualization makes data easy to access by turning data into an easily comprehended graphic. It is a valuable tool that should be a part of every content marketing strategy. Why does - [Mobile and Panda in 2015... oh my!](https://seogoddess.com/newest/mobile-panda-2015/) - Ever since Google's Panda first "broke" the internet in 2011, the Google search engine algorithm has continued to make waves. With an initial goal to improve search engine results by filtering out low value websites, Panda met its mark nearly instantly, affecting an estimated 12 percent of all website listings and even earning itself a - [7 Keys to Marketing Successs Every Business Should Follow](https://seogoddess.com/newest/keys-to-marketing-successes/) - The cornerstone of any successful business is its marketing. While things like a quality product and customer service are certainly important, marketing is what gives business owners the ability to reach customers in the first place. Marketing alone can determine whether a company succeeds or fails. With that in mind, below are seven keys to - [A Click Can Mean So Much, But It Does Not Mean Rankings](https://seogoddess.com/newest/a-click-can-mean-so-much-but-it-does-not-mean-rankings/) - Click through rates (CTRs) have been a big debate in determining how easy a company is ranked in search engines. With the recent debate about CTRs not being a factor can raise a few eyebrows. Google’s search algorithms change hundreds of times per year; is this a new debate to question how one’s company should - [Adwords Expert](https://seogoddess.com/marketing/sem/adwords-expert/) - Google Adwords is an online advertising and marketing platform that can be tailored to your advertising budget and marketing goals. But that doesn't mean that it is easy to learn to use Google Adwords successfully! In fact, since you pay each and every time your brand or ad is displayed, you want to hit the - [Every Brand Has a Story - Tips to Supercharge Your Sales](https://seogoddess.com/newest/every-brand-has-a-story-tips-to-supercharge-your-sales/) - When it comes to sales, many people underestimate the power of branding. Often it is not an individual product that sticks in a customer's mind- it is a brand. Brands are what people see and remember from ads, and brands are what have personality and character. A brand is a visible sign of the company, - [Promote Yourself to Business Success](https://seogoddess.com/newest/business-success/) - Entrepreneurs are under a lot of pressure to succeed and are often under-appreciated. They put in lots of hard work, they care about the company, they have good ideas, they make sacrifices- and yet at times it seems that the business and those involved don't recognize their efforts. The key to success as an Entrepreneur is - [Google Plus Demographics](https://seogoddess.com/newest/google-plus-demographics/) - Many companies today are struggling with the decision of whether or not to use Google Plus for business marketing. Yes, the social network is connected with the giant Google, which seems to control practically everything these days. And yes, there are many, many users who have Google Plus profiles. But how valuable is using Google - [Server Codes](https://seogoddess.com/newest/server-codes/) - Whenever someone visits your website or a Googlebot crawls one of your webpages, a request is received by your server and it responds to the request with an HTTP status code. The status code provides web crawlers with information about the status of the request as well details about your website and the page requested. - [What Are Breadcrumbs and How Do They Benefit SEO?](https://seogoddess.com/marketing/seo/seo-breadcrumbs/) - Breadcrumbs, inspired from the crumbs that the characters Hansel and Grethel left for themselves in the forest in the classic Grimm fairy tale, have evolved into a very effective tool for search engine optimization. Just as the crumbs in the story attempted to lead Hansel and Grethel through the forest back to their destination, the - [Privacy on Facebook](https://seogoddess.com/newest/privacy-on-facebook/) - Facebook is hands-down the most popular social media platform ever created. It continues to take credit for nearly half of all social media-based user visits each day. However, the fact that Facebook is free to use doesn't mean there is no cost to users. Each time you log in, interact with those in your network, - [Google Search Results Now Include Tweets From Twitter](https://seogoddess.com/newest/google-search-results-now-include-tweets-from-twitter/) - Earlier in May this year Google announced on their blog that they would begin integrating tweets into their mobile search results. Now, that same feature is being rolled out introduced to desktop search results as well. Searching for names, topics, or the titles of businesses will now bring up search results that include tweets made - [Essentials Every Website Should Have To Drive Sales](https://seogoddess.com/design/essentials-every-website-should-have-to-drive-sales/) - Did you know that 80% of people search online for local businesses? Whatever your business is, what you seek is sales, sales and more sales. What is a great way to get those at a very low cost? If you do not have a website for your business, you’re missing out on a most powerful - [Your Logo is More That Just a Pretty Image](https://seogoddess.com/design/your-logo-is-more-that-just-a-pretty-image/) - When it comes to designing a logo, there are several things you need to consider. Logos are important: they are often the first thing that a customer sees when they interact with your brand, so they need to catch the eye and communicate a lot of information. Don't dismiss your logo as s simple image - [Five Ways to Get Your Customers to Listen](https://seogoddess.com/newest/five-ways-to-get-your-customers-to-listen/) - Customers are the most important parts of a business because they are the ones who make sales and prosperity increase. A business that wants to increase its sales numbers and customer numbers will want to first give people reasons to stop and shop. The key is to get customers to listen. If people hear a - [Connecting To Your Customers](https://seogoddess.com/newest/connecting-to-your-customers/) - Connecting with your customers is vital when you are writing sales copy, and you must use a proven system to create the sales copy. Sales copy that speaks to your customer base will help you increase sales, but you cannot connect to the customer base when you are not writing specifically for them. Your business - [Is your site ready for another Penguin Update?](https://seogoddess.com/newest/is-your-site-ready-for-another-penguin-update/) - The first Google Penguin algorithm update was unveiled in early 2012. The update represented Google's first attempt to filter out strategies to manipulate its search engine results. Today, Google continues to tweak and update the Penguin algorithm to better refine search engine results for it's users. The next Penguin algorithm is set to deploy before - [Google Search Analytics to Start Working Normally Soon](https://seogoddess.com/analytics/google-search-analytics-to-start-working-normally-soon/) - Over the last few weeks, Google Search Console has been experiencing some difficulties in updating the data on its Search Analytics. Logging in to your screen, you will realize that both the click data and the Impression indicated by the Search Analytics are not current. This should be received as a surprise because it was - [SEO in 2016 - Are you Ready?](https://seogoddess.com/marketing/seo/seo-2016-ready/) - No company or online business can be successful without exposure. Having exposure ensures you will have consistent leads coming in. This fact may seem obvious, but many companies don't have a digital marketing plan. Having a plan for your marketing is vital. Without a plan, you will spend more money on advertising and see little - [Penguin Update Delayed Until 2016](https://seogoddess.com/marketing/seo/penguin-update-delayed-2016/) - If you’re one of the many people who’s been eagerly waiting for Google’s long-anticipated update to Penguin, or dreading what it may bring, it appears that you’ll be waiting for a little while longer – in a statement, a Google spokesperson said that “it looks like the penguins won’t march until next year.” Google has - [Quality Guidelines Are Changing](https://seogoddess.com/marketing/seo/quality-guidelines-changing/) - Knowing how to categorize a website in a hierarchy based on the search intentions of users can be a daunting process. Virtually every website that contains several pages of content uses some structure in its organization. The most common and simplest structure is pages being put into categories, typically with distinct subcategories. Usability testing, analytics, - [Using Quizzes to Boost Your Search and Social Marketing](https://seogoddess.com/newest/using-quizzes-boost-marketing/) - Want to Make a Splash on Social Media? The Top Seven Tips for Using Quizzes to Boost Your Appeal and Reach Do you work in content marketing? Are you a social media manager for a company? In this new year are you looking for new and creative ways to boost your reach on social media - [A New Batch Of Social Networking Sites To Shake Up The Day](https://seogoddess.com/newest/social-networking-sites/) - The future of the web certain looks to be headed in a social direction and our hometown of Bellevue, WA is becoming all to familiar with them.. These days, people go online to view videos and to interact with one another in ways that can't be matched by commenting on blogs or posting in forums. - [30 Website Color Palette Ideas](https://seogoddess.com/design/30-website-color-palette-ideas/) - In the 15 plus years I have been designing websites for clients I have often found there is a slight disconnect between what they have visioned inside their head compared to what I end up designing for them in the end. To avoid the back and forth and constant iterations of the design I have - [Writing a Social Media Marketing Plan](https://seogoddess.com/newest/social-media-marketing-plan/) - The majority of marketers launched their social media programs because they believe that they need to and then scramble themselves in order to understand how it will be managed and how they will make it work. Unfortunately, many of them do this with no single marketing goal in mind or writing a social media marketing - [An Insider's Guide to Writing a Business Plan](https://seogoddess.com/business/guide-to-writing-a-business-plan/) - Are you interested in starting a business? Do you have a product or service that you would like to sell? The first step towards starting a successful business is writing a business plan. A well-crafted business is a critical step towards securing the funds to start your business and keeping your company on the road to - [Marketing Plan Example and Guidance](https://seogoddess.com/marketing/marketing-plan-example/) - Are you looking to grow your business and attract new customers? The first thing you’ll need is a marketing plan. A well-designed marketing plan can help you figure out how to reach your target customers and then retain them with this marketing plan example. You can download or purchase many marketing plan examples online to - [Be Vigilant: Monitor Your Social Media Activity To Maximize Your Strategy](https://seogoddess.com/marketing/social-media/monitor-your-social-media-activity/) - To make the most of social media, a strong strategy must be in place. Tweeting and posting to Facebook and Pinterest blindly can be fun, but it will never be as effective as a finely tuned strategy. An important part of any social media strategy must include monitoring. Social media can be a double edged - [Reaching Outside of Your Sphere - New Marketing](https://seogoddess.com/newest/reaching-outside-of-your-sphere/) - It simply is not possible to move a business forward in today's digital landscape without linking yourself to all of the most widely used Applications and social media outlets. However, a new business or one that is just now opening the doors to such opportunities can find it to be a real struggle when it - [Using Pokemon Go to Benefit Your Business](https://seogoddess.com/newest/pokemon-go-for-business/) - Pokemon Go was released in July 2016, and quickly become one of the biggest mobile games of all time. While there has been some negatives in regard to the game that gets people out of their homes to chase Pokemon in real life, it's been a mostly positive experience for game users. About Pokemon Go - [Marketing Strategy Templates](https://seogoddess.com/marketing/marketing-strategy-template/) - Developing a marketing strategy can be far easier with a template. A Microsoft Office marketing strategy template can walk you through each step of the process, helping you outline the necessary steps along the way. You can start out with something as simple as the marketing objective and then go through the template to determine - [Our Top 5 Free WordPress Themes](https://seogoddess.com/marketing/wordpress/our-top-5-free-wordpress-themes/) - Running a successful business today not only requires the ability to sell the products and services you have to offer, but you must also have various platforms to share and build your brand on. When you are planning to launch a start up company and you want to succeed, using free WordPress themes for the - [Registering a Domain Name on Network Solutions](https://seogoddess.com/newest/just-domain/) - Your Domain Name The Domain name is the www.yoursite.com that users will type in (or will most likely show up in the search results). If you haven’t thought of one yet, throw some ideas around and come up with 3-5 that you really like. Chances are your first pick won’t be available, so it’s good - [Setting Up a WordPress Database Using cPanel](https://seogoddess.com/marketing/wordpress/setting-up-wordpress-cpanel/) - If your hosting provider supplies the cPanel hosting control panel you will need to follow these steps to create your WordPress username and database. Log in to your cPanel from your host Click the MySQL Database Wizard icon Create a Database and enter the database name - click "Next Step" Create Database User(s) and enter - [FTP - What It Means, How to Find It, and How To Use It?](https://seogoddess.com/newest/ftp-help/) - When you're working with tech professionals you may have heard the three letter acronym "FTP" thrown around. Simply put, it's an age old system of transferring files through the internet, but it can be so much more. We'll walk you through what FTP is and how to use an FTP program to transfer files. What - [Setting Up Hosting on Network Solutions](https://seogoddess.com/marketing/wordpress/just-hosting/) - You can set up hosting without your domain assigned to it, so don’t worry if you haven’t gotten the domain, or want to change your existing domain to point to your Wordpress site. You can always do that later. In fact, this way you can take the time and play with Wordpress to get it - [Hosting While Registering a Domain with Network Solutions](https://seogoddess.com/newest/domain-and-hosting/) - I highly recommend registering a domain and setting up your hosting with Network Solutions. Why? Well I have used them for many years as I set up my very first domain with them in 1997, and have been using them since. They have their issues, just as any host does, but the interface and ability - [Installing WordPress with Network Solutions](https://seogoddess.com/marketing/wordpress/installing-wordpress-with-network-solutions/) - Network Solutions one-click install set up make it easy and manageable whether you are a complete beginner or someone that knows just a bit more than a beginner but not quite enough to be editing your own Themes or creating Plugins. We have installed many Wordpress sites for clients that we have it down to - [Setting Up a WordPress Site with WordPress.com](https://seogoddess.com/marketing/wordpress/setting-up-a-wordpress-site-on-wp/) - Many businesses are using WordPress for their very own website design and management, but not too many of us know that WordPress.org can serve as your hosting needs. In terms of hosting, WordPress comes in two flavors. First is WordPress.com and second is WordPress.org. WordPress.com is both a company and website that run multiple WordPress blogs. - [After WordPress Installation - Customizing Your New Site](https://seogoddess.com/marketing/wordpress/customize-wordpress-site/) - Installing your WordPress site is just the beginning of the process. We have all of these steps down to just a matter of minutes, so that now it only takes me 4-6 hours to completely set up a WordPress site to the point where it is customized and ready for content. At first this may take - [Getting Ready to Install Wordpress](https://seogoddess.com/marketing/wordpress/getting-ready-install-wordpress/) - Installing Wordpress is one of the best decisions you can make for a site. Whether you're running a blog or taking advantage of it as a simple structure for your website, Wordpress makes for a great interface that makes updating and maintaining your site easy. That said, there are a handful of things you need - [Five WordPress Themes That Will Enhance Your Business Profile](https://seogoddess.com/marketing/wordpress/five-wordpress-themes/) - When using WordPress as your business mainstay for web development, it's important to have a theme that stands out but also doesn't appear to be too busy. A busy theme can often distract those viewing your page and conflict with the content of the page itself. Yet, having a boring layout will deter viewers and - [Setting up a WordPress Site](https://seogoddess.com/marketing/wordpress/setting-up-a-wordpress-site/) - Setting up a Wordpress site may seem like a daunting task, but can be quite simple if you use a host like Network Solutions, GoDaddy, or pretty much most hosting websites work. People who have been fortunate enough to build plenty of websites from the ground up discover the powerful flexibility and ease of use - [10 Business Tips for the Entrepreneur](https://seogoddess.com/business/10-business-tips/) - Many people dream of becoming an entrepreneur. The idea of starting your own business sounds fun and exciting. The prospect of shrugging off the rat race and becoming your own boss is a highly enticing one. If you are thinking of starting your own business or have already begun to do so, you will want - [Questions to Ask Before Starting a Business](https://seogoddess.com/business/questions-to-ask-before-starting-a-business/) - A new entrepreneur has a lot of work to do if he or she wants to enjoy success with a new venture. This has always been the case as it is not easy to get started making money. This is especially true when one does not prepare properly for a new venture. Every new entrepreneur - [Top 10 Templates to Turbocharge Your Business](https://seogoddess.com/business/top-10-templates-to-turbocharge-your-business/) - Owning a business can mean a lot of paperwork. First, there is the marketing plan that can help guide your business from year to year. Then, there are a myriad of documents that can be daunting to create: marketing analysis, budgets, proposals, invoicing, sale of goods, receipts, licensing, credit applications, and collection letters. These are - [Writing A Text Ad That Clicks and Boosts Sales](https://seogoddess.com/marketing/boost-sales/) - The success of any advertising campaign, whether it is the newspaper, television or the Internet depends upon attracting and keeping the attention of the potential customer. With a newspaper, this usually depended upon repetition. Run the ad repeatedly, with the hope that it will create a memory attached to the product. Finally, keep in mind - [The Landing Page has Changed](https://seogoddess.com/marketing/landing-page-changed/) - Anyone who has recently used Google AdWords knows of the Quality Score rating. This rating can be your best friend, or it can be a nightmare that forces you to pay extra for ads. The problem is that many people are using the old SEO mentality of trying to tweak their keywords for the best - [Social Media Analytics with Google](https://seogoddess.com/analytics/social-media-analytics/) - Social media analytics with Google involves the practice of gathering from blogs and social media websites. Most businesses will use social media analytics to support marketing and customer service activities. Here are the steps that you must understand to develop a great a social media analytics initiative. The Steps to Successful Social Media Analytics 1. - [Boosting Sales: The Mobile Path to Purchase](https://seogoddess.com/newest/boosting-sales-mobile-path-purchase/) - The use of location tools, targeted mobile advertising, and responsive websites can drive consumer traffic and dramatically increase sales if used correctly. - [Tumblr: Growing Into the Next Biggest Social Media Site](https://seogoddess.com/newest/tumblr-literally-growing-next-biggest-social-media-site/) - Whether you are a diehard Twitter user or you couldn't live without your Facebook account, the odds are highly in favor that in the next five to seven years, your social media platform will find itself bereft of the young and on the long, slow crawl to the social media graveyard where Friendster and Myspace - [The Truth About Sitelinks](https://seogoddess.com/newest/truth-sitelinks/) - Sitelinks are essentially links to different pages on one website. If you search Google for a specific company, the company's website should come up as the first result. - [Social Media Business Plan](https://seogoddess.com/newest/social-media-business-plan/) - The Social Media Business plan is a tool designed to help enterprises create a business plan and to document projects relating to customer interaction management. - [Employer Documents and Responsibilities](https://seogoddess.com/business/employer-documents-responsibilities/) - When setting up a new business, your tax documents can be overwhelming. We've outlined what you need to help you get organized and get started. - [Starting a Business: Register for State and Local Taxes](https://seogoddess.com/business/starting-business-register-state-local-taxes/) - Each state and locality has its own tax laws. I have added links below to key resources that will help you learn about your state tax obligations. - [Starting a New Business: Obtaining Your Federal Business Tax ID (EIN)](https://seogoddess.com/business/obtaining-federal-business-tax-id-ein/) - An Employer Identification Number (EIN) is also known as a Federal Tax Identification Number, and is used to identify a business entity. - [Registering Your Business Name: Doing Business As (DBA)](https://seogoddess.com/business/registering-business-name-business-dba/) - An assumed name, trade name or DBA name is a business name that is different from your personal name, the names of your partners or the officially registered name of your LLC or corporation. - [Starting a New Business: Determining Legal Structure of New Business](https://seogoddess.com/business/legal-structure-of-business/) - When starting a business, you will want to know what form of business entity to establish whether it be a Sole Proprietorship, Partnership, Corporation, S Corporation, or Limited Liability Company (LLC). Your form of business will determine which income tax return form you will need to file each year. - [Starting a New Business](https://seogoddess.com/business/starting-new-business/) - Writing a business plan is the most important part of the process of starting a business. Even if you just quickly write down your thoughts and ideas for what you want your business to be, it's good to have something in writing so you keep your focus. - [What is a Responsive Web Design? The wave of Responsive Design](https://seogoddess.com/design/what-is-a-responsive-web-design/) - One way to keep your web visitors' attention is to have the ability to display your web pages on multiple devices. The latest website design challenge is to provide content for different types of devices of varying sizes. - [The Basics of Social Media for a Small Business](https://seogoddess.com/newest/basics-social-media-small-business/) - For those who are small business owners, establishing a brand can leave them with limited resources as traditional marketing can be a drain on their funds. That’s when social media marketing comes in hand. - [Creating a Social Media Marketing Plan](https://seogoddess.com/marketing/social-media/creating-social-media-marketing-plan/) - If you want to succeed you will need this quick guide on how to create a social media marketing plan. - [Social Media Marketing Plan: A Sample Strategy](https://seogoddess.com/marketing/social-media/social-media-marketing-plan-sample-strategy/) - When you first break into social media marketing for your company, you must follow a smart plan to get your goals accomplished and profits rolling in. - [Five Detailed Social Marketing Ideas and Tips](https://seogoddess.com/marketing/social-media/five-detailed-social-marketing-ideas-tips/) - Social media marketing is an effective way to keep in touch with your clients and gain exposure for your business or blog. Whether you're a total newbie at social media marketing or need ideas to spice up your current marketing strategies, discover social media marketing ideas from this guide that can help you with your campaigns. - [Effective Small Business Online Marketing Strategies](https://seogoddess.com/marketing/effective-small-business-online-marketing-strategies/) - Many SMBs (small and medium-sized businesses) hire staff to handle their online marketing by developing successful strategies to drive more traffic to the company’s website. - [Utilize Twitter's Advanced Search](https://seogoddess.com/marketing/social-media/utilize-twitters-advanced-search/) - Many people have not yet found out that there is an easier and cheaper way to reach out to customers in their moment of struggle and provide a solution. The Advanced Search Function on Twitter is able to capture a customer's attention and make sure that a designated company's applicable products and services are on the forefront of his or her mind. - [Social Media for Small Business - Facebook](https://seogoddess.com/marketing/social-media/social-media-small-business-facebook/) - Social media for small business and Facebook can help you find more clients and keep current ones interested. - [Social Media for Small Business - Twitter](https://seogoddess.com/marketing/social-media/social-media-small-business-twitter/) - We expect that marketers will continue to exploit Twitter's hashtags for years to come. So now is the time to start using some of your own and increasing the size of your audience. - [Platform Searches Benefit Search and Social Marketing](https://seogoddess.com/marketing/search-and-social/platform-searches-benefit-search-social-marketing/) - The three most common social media websites today are Facebook, Twitter, and Pinterest. All of these websites offer some form of platform searching, which can provide vital insight into connecting with your current customers and grabbing the attention of potential future clients. - [Search Engine Optimization Explained](https://seogoddess.com/marketing/seo/search-engine-optimization-explained/) - Search engine optimization is the process of improving visibility and access to websites and web content through the use of strategies that bring visitors the sites. - [50 SEO Tips to Increase Ranking and Maximize Traffic](https://seogoddess.com/marketing/seo/50-seo-tips-increase-ranking-maximize-traffic/) - By effectively applying these SEO tips, you can boost the ranking of your webpage, increase readership, maximize authentic traffic, and greatly increase the credibility and success of your webpage. - [Learn How to Write a Social Media Marketing Plan](https://seogoddess.com/marketing/social-media/how-to-write-a-social-media-marketing-plan/) - A few core factors drive a good solid plan which can include the target audience and the social media marketing plan management. - [Digital Marketing for Seattle Companies](https://seogoddess.com/marketing/digital-marketing-for-seattle-companies/) - How to Master the Art of Local SEO Marketing in Seattle If you are a local business owner in Seattle, you need to be on the web. The sooner you master the basics of digital marketing in Seattle, the sooner you will see a major increase in your profits. The time for you to get - [Google's Neural Matching SEO Algorithm](https://seogoddess.com/marketing/seo/googles-neural-matching-seo-algorithm/) - Google’s algorithm feature, neural matching, aims to make Google even more versatile than it already is. Google is always coming up with new ways to deliver more informative and comprehensive search results. With numerous updates in 2018, it only stands to reason that more are on the way. SEO professionals are tasked with developing and - [Google's Rank Transition - Why You Should Wait 3 Months After Optimizing](https://seogoddess.com/marketing/seo/googles-rank-transition-why-you-should-wait-3-months-after-optimizing/) - Google is always on the lookout to provide the very best user experience for anyone looking for information, services, or products on the information highway. There are millions of business owners who understand the need to increase their knowledge of how to compete more effectively online. I wrote about this in my article on Search - [How to Use Apache to Set a Reverse Proxy](https://seogoddess.com/marketing/seo/use-apache-to-set-a-reverse-proxy/) - How to Use Apache to Set a Reverse Proxy We keep referencing the user experience because it is the underlying theme of everything Google does with respect to how its search engine functions. Google wants the information highway to be as uncluttered as possible. It wants users to find the products, information, and services they - [Seattle SEO - Optimizing for Local Searches in Seattle](https://seogoddess.com/marketing/seo/seattle-seo/) - I have worked with some of the largest enterprise companies in the area focusing on their local SEO efforts as well as dealing with complexities that go into building large scale websites in addition to my years in experience helping small to medium sized businesses. What I have learned over the last 20+ years optimizing - [365 Digital Marketing Tips - SEO, SEM, Social Media, WordPress and Analytics](https://seogoddess.com/marketing/365-digital-marketing-tips/) - 365 Digital Marketing Tips - SEO, SEM, Social Media, WordPress and Analytics SEO is critically important. If your business success relies on people finding you through search, then SEO should be at the top of your marketing priorities list. You know the drill. It is impossible to generate new leads and business if no one - [Template: Business Case Enterprise SEO Tools - Executive Overview](https://seogoddess.com/marketing/seo/business-case-enterprise-seo-tools/) - Having worked in-house managing large SEO Teams for enterprise level sites I often find myself in a position to review the existing agency (or agencies) as well as the toolset the team has and propose a new plan based on the needs state the team has moved into. The first in this process is to - [Enterprise SEO Marketing: How to Do SEO for a Website & What Is Enterprise SEO?](https://seogoddess.com/marketing/seo/enterprise-seo/enterprise-seo-marketing-how-to-do-seo-for-a-website-what-is-enterprise-seo/) - I've been working with enterprise companies for many years so in this post I will share how Enterprise SEO can be complex and how to make sense of it. - [What does B2B marketing mean?](https://seogoddess.com/marketing/b2b/what-does-b2b-marketing-mean/) - B2B marketing, or business to business marketing, is the process of promoting products or services to other businesses by marketing to those businesses as if they are customers. - [Optimizing for Near Me](https://seogoddess.com/marketing/seo/optimizing-for-near-me/) - Optimizing for "near me" searches: Create location pages, focus on major areas, extend content, analyze competition. - [Choosing the Right Enterprise SEO Agency: Navigating Complexity and Maximizing Success](https://seogoddess.com/marketing/seo/choosing-the-right-seo/) - Selecting the right SEO agency for enterprise requirements is challenging, but clear expectations and effective management lead to success. - [Can you Do SEO on your Own? You bet! Learn the power of unleashing your inner digital wizard!](https://seogoddess.com/marketing/seo/seo-on-my-own/) - Discover DIY SEO magic! Unleash your website's potential with empowering tips from the SEOGoddess. - [Unveiling the Real Deal with SEO Conferences: Is the Investment Worth It?](https://seogoddess.com/marketing/seo/seo-conferences-2024/) - Delving into the authenticity of SEO conferences for 2024 to determine their worthiness of investment. - [A Symphony of Customer Journey Mapping in Modern Commerce](https://seogoddess.com/marketing/customer-journey/) - Explore the art of customer journey mapping, guiding growth and empathy in modern commerce. Dive into insightful narratives! - [The SEO Revolution with Natural Language Processing (NLP)](https://seogoddess.com/marketing/seo/natural-language-processing/) - Ever wondered how search engines understand human queries? Discover how NLP is revolutionizing SEO, enhancing user experience, and boosting rankings! - [The Story Behind the "GitHub vs GitLab" SEO Project](https://seogoddess.com/marketing/seo/the-github-vs-gitlab-seo-project/) - It's more than just a page on the Internet; it's a testimony to my unwavering commitment to excellence. - [The Impact of the "GitHub vs GitLab" SEO Project](https://seogoddess.com/marketing/seo/impact-of-github-vs-gitlab/) - It has been two years since the GitHub Compared Project was finalized. - [B2B SEO - My first month at a B2B Enterprise Company](https://seogoddess.com/marketing/seo/b2b-seo-my-first-month/) - Everything I needed to know during my first month working for a B2B Enterprise company again. - [The Impact of Google Gemini and AI Overviews on Search Optimization](https://seogoddess.com/ai/search-optimization-gemini/) - AI is changing the way we search and companies need to be ready for it. - [How to optimize content for Generative AI Overviews](https://seogoddess.com/ai/how-to-optimize-content-for-generative-ai-overviews/) - How to best optimize for Google's Generative AI Overviews to increase traffic and why. - [The OctoCats - my SEO Success Stories at Groupon and GitHub](https://seogoddess.com/my-successes/seo-success-github-groupon/) - Led SEO initiatives at Groupon and GitHub, achieving significant growth in impressions, clicks, and keyword rankings through technical fixes, content strategies, and cross-team collaboration for long-term search optimization success. - [What the Heck is SEO?](https://seogoddess.com/marketing/seo/what-is-seo/) - In 2024, SEO still matters. It blends keywords, content, and tech to boost online presence. Explore its core with me, Jenn Mathews, the SEOGoddess, for insights - [How NLP is Shaping the Future of SEO and User-Centric Search](https://seogoddess.com/marketing/seo/nlp-seo/) - Explore how NLP is revolutionizing SEO by decoding user intent and enhancing search relevance. - [SEO Consulting Services](https://seogoddess.com/marketing/seo/seo-consulting-services/) - In today’s competitive digital landscape, a business’s online presence is crucial to its success. SEO consulting services, like those offered by SEOGoddess, provide a tailored approach to improving visibility, engagement, and growth. As an experienced SEO consultant, I go beyond rankings, focusing on understanding your audience and aligning strategies to your business goals. From site audits to local SEO and content optimization, every step is crafted to create sustainable results. This article delves into the many facets of SEO consulting, exploring how personalized strategies can turn search visibility into measurable impact for your brand. - [SEO Customer Journey Example](https://seogoddess.com/marketing/seo/seo-customer-journey-example/) - An SEO customer journey example that guides users from awareness to purchase, meeting their needs with targeted, trust-building content at every stage. - [My opinion on how Natural Language Processing Is Redefining Search Strategies in 2025](https://seogoddess.com/ai/nlp-2025/) - Exploring how Natural Language Processing revolutionizes SEO by enhancing search engines' understanding of user queries, reshaping content strategies into 2025. - [Stop telling SEOs to quit Blogs](https://seogoddess.com/marketing/seo/blog-post-timing/) - Don't tell SEOs not to use a blog post as a strategy. - [From Steam to Silicon: How the Industrial Revolution Prepares Us for the Age of AI](https://seogoddess.com/ai/ir-to-ai/) - If you think AI is going to destroy jobs, you're half right, but history tells a different story. The Industrial Revolution didn’t just kill careers, it created entirely new ways of working, living, and thinking. Blacksmiths were out, factory managers were in. Today’s disruption feels eerily familiar... only this time, it’s white-collar knowledge workers, not artisans, facing extinction. What if prompt engineers and AI ethicists are the new machinists and telegraph operators? - [Tracking Brand Mentions in LLMs (and How to Build Your Own Tracker)](https://seogoddess.com/analytics/tracking-brand-mentions-in-llms/) - Exploring how to track and optimize your brand’s presence in AI-generated search results across tools like ChatGPT, Gemini, and Perplexity. - [Why SEOs Need to Pay Attention to Synthetic Intelligence](https://seogoddess.com/ai/pay-attention-to-synthetic-intelligence/) - Today, we are entering another transformation. Search is moving beyond links and snippets into an era shaped by Synthetic Intelligence. - [Testing AI & Search Visibility with Markdown](https://seogoddess.com/testing/testing-ai-markdown/) - I’m testing whether a Markdown site on GitHub Pages, paired with Reddit mentions and early reviews, can gain search and AI visibility faster than a traditional WordPress site. - [Update on the AI Optimization with Markdown Test](https://seogoddess.com/ai/test-day-2/) - An update on the AI test with Markdown - I am seeing some results but not for the website. - [Update: Keszatorie Performance in AI and Search](https://seogoddess.com/ai/update-keszatorie-in-ai-overviews/) - The test is starting to see some results from the off-site efforts I'm making, especially in LinkedIn. - [Keszatorie prompt for ChatGPT](https://seogoddess.com/ai/keszatorie-prompt-for-chatgpt/) - ChatGPT took some coaching to get it to recommend Keszatorie, but it go t there after spoon feeding. - [Unlocking the Power of Thematic Search - A Patent by Google](https://seogoddess.com/marketing/seo/thematic-search/) - What is fan out? Understanding the Thematic Search patent. ## Pages - [Jenn Mathews - SEOGoddess](https://seogoddess.com/) - Who What How Tips and Updates Contact Jenn Mathews Schedule time with Jenn SEOGoddess – Enterprise SEO Expert Jenn’s leadership in SEO is marked by her holistic approach, predictive foresight, and innovative solutions. She fosters team collaboration, ensuring cohesive efforts to anticipate industry shifts and optimize strategies for enduring success. Jenn’s Linkedin Why Hire the - [Contact](https://seogoddess.com/who/contact/) - Need to Get in Touch With SEOGoddess? Getting in touch with Jenn Mathews is easy; the best part is it’s free! While Jenn works full-time as an SEO, she is always available and more than happy to answer questions or connect with fellow digital marketing consultants in Seattle or surrounding areas. Jenn speaks at various - [SEO](https://seogoddess.com/what/digital-marketing/seo/) - Search Engine Optimization (SEO) Elevate Your SEO Strategy with Expertise, Precision, and Proven Results. Jenn Mathews excels in leading global SEO strategies, driving revenue, and mentoring teams. She is a meticulous multitasker specializing in technical SEO, optimizing performance, and resolving issues. Her analytical skills and product management focus ensure customer-centric experiences. Proven to boost traffic, - [What](https://seogoddess.com/what/) - What does the SEOGoddess do? Mastering Marketing Strategies for SEO and Web Product Management Data-Driven SEO Optimization Jenn excels in data-driven website optimization, showcasing her ability to drive tangible results for clients Data-Driven Website Optimization Mastery Jenn’s proficiency in leveraging data insights to optimize websites is exemplary. Through independent consulting, she applied data-driven strategies for - [Tips and Updates](https://seogoddess.com/who/blog/) - Jennifer Mathews is an author of the Search Engine Journal publication, but will also post industry updates, personal thoughts on where SEO and Digital Marketing is going on our blog here. Her updates will include some technically advanced for the seasoned SEO, but also covers basic strategies and tips with clear and easy to understand - [How](https://seogoddess.com/how/) - How Does the SEOGoddess SEO? Working with teams for over 20 years Jenn Mathews has a strong history working in search engine optimization with a solid understanding in design and development that allows her to successfully work across Design, Content, Engineering, Product, Growth, and even Sales teams. Her 4 pillar approach allows Jenn to organize - [Seattle](https://seogoddess.com/where/seattle/) - Digital Marketing in Seattle Unlock Business Growth with Jenn’s Consulting Services Elevate Your SEO, SEM, and WordPress Website Strategy! In today’s digital landscape, leveraging SEO, SEM, and a well-crafted WordPress website is paramount for business expansion. These tools not only enhance your online presence but also drive sustainable growth. By harnessing the power of inbound - [Who](https://seogoddess.com/who/) - Who is Jenn Mathews – SEOGoddess? Get to know Jenn Decades of SEO expertise. Proven track record. Innovative AI strategies. Deep technical knowledge. Results-driven optimization plans. Expert in Google algorithms. Seamless user experience design. Trusted industry leader. Creative problem-solving skills. Dedicated to client success. SEO Thought Leader SEO thought leader, event speaker, podcast guest, Google - [SEO-Tools](https://seogoddess.com/seo-tools/) - SEO Tools Consultation Is your team looking at onboarding new Enterprise #SEO tools, or are you wondering if your current tools are the best for your team? Jenn offers a one-hour consultation at $100 to discuss the various tools available for enterprise-level organizations. If your team is content-heavy, then you’ll want to look at Brightedge or seoClarity. - [Free Basic SEO Audit](https://seogoddess.com/basic-seo-audit/) - An SEO Audit is Just the Beginning An SEO Audit is a complete evaluation of your website that looks at how well the site is focusing on potential customers and recognizes what can be done to generate more traffic from search engines and more revenue for your company. An SEO Audit is an essential component - [SEO Consultant Seattle](https://seogoddess.com/where/seattle/seo-consultant/) - Who What How Tips and Updates Contact Optimizing Websites for Seattle Companies Seattle is the jewel of the Northwest United States. It is the home of two of America’s biggest corporations. Amazon and Microsoft dominate their markets, and the Seattle Seahawks and Mariners are both popular professional sports teams. The Puget Sound Naval Shipyard in - [Hiring an SEO Expert in Seattle](https://seogoddess.com/where/seattle/seo-consultant/hiring/) - Is it worth hiring an SEO expert in Seattle, WA? Yes, hiring an SEO expert in Seattle can be worth it for businesses aiming to enhance their online presence and reach their target audience effectively. Seattle is a tech hub with a competitive digital landscape, and an SEO expert familiar with the local market can - [Jenn Mathews](https://seogoddess.com/leadership/jenn-mathews/) - Jenn Mathews is not only our CEO and co-founder, but she wears many hats regarding online marketing. Jenn Mathews is a seasoned professional in the field of search engine optimization (SEO) with over two decades of experience. She has successfully optimized websites for Fortune 500 corporations, including Groupon, Nordstrom, ADP, Concur, and many others. Jenn - [The 4 Pillars of Enterprise SEO](https://seogoddess.com/4pillars/) - Mastering SEO success involves addressing technical challenges, analyzing data for impactful strategies, and fostering collaborative relationships, all leading to growth in impressions and revenue. - [WordPress Websites](https://seogoddess.com/what/digital-marketing/wordpress-websites/) - WordPress website development anddesign For Enterprise Level Clients If your engineering team is holding you hostage with updates and new pages, you need a WordPress website. WordPress allows you to make changes on a daily, or even hourly basis, without having to fight for priority in the engineering queue. Jenn has experience working with corporate - [SEM](https://seogoddess.com/what/digital-marketing/sem/) - Paid Search Marketing What is SEM? SEM is known as search engine marketing. This marketing strategy is designed to raise the visibility of a person or a company online via search engine results pages (SERPs) primarily through paid search. This type of marketing strategy may involve using search engine optimization to help make website pages - [In-House SEO](https://seogoddess.com/in-house-seo/) - In-house SEO relies on your organization's internal team of marketing professionals to carry out daily marketing and SEO operations - - [Availability](https://seogoddess.com/jenn-mathews-availability/) - Jenn is always happy to speak with folks regarding SEO. Talk to Jenn about speaking with your employees, helping with some consulting, mentor you in your SEO career, or a guest on your podcast. - [Schedule Confirmation](https://seogoddess.com/jenn-mathews-availability/meet-conf/) - Jenn’s Schedule Your 30 minutes with Jenn is confirmed. Jenn has received your calendar invite. If you have any questions or need to change the time/day, be sure to let Jenn know. - [What to Expect](https://seogoddess.com/how/what-to-expect/) - Working with the SEOGoddess While Jenn is no longer with Github, she is still a full-time employee and is not accepting clients. If you need consulting services, she will consider taking on a client on a case by case basis only, and will often bring in friends and colleagues in the industry to assist. Initiating - [Approach](https://seogoddess.com/how/approach/) - The SEOGoddess’ approach is three fold: Listen Jenn Mathews (or a team member) will setup a consultation with you and anyone else involved with your company. Whether you have not gotten started, you have just hired Jenn (or a team) to manage SEO or you have a well established strategy and need help executing it - [Enterprise SEO](https://seogoddess.com/enterprise-seo/) - With her knowledge in SEO technically and organizationally, Jenn has worked with organizations to develop a strategy that encompasses all that is needed to make SEO successful. Planning Your SEO Strategy Unlock the power of Enterprise SEO with Jenn Mathews’ guide. Tailored for large organizations, it distills complex strategies into actionable steps aligned with the - [SEO Audit](https://seogoddess.com/seo-audit/) - An SEO Audit is Just the Beginning An SEO Audit is a complete evaluation of your website that looks at how well the site is focusing on potential customers and recognizes what can be done to generate more traffic from search engines and more revenue for your company. An SEO Audit is an essential component - [Digital Marketing](https://seogoddess.com/what/digital-marketing/) - Digital Marketing Strategies Are you ready to take your business to the next level? You’ll first need to raise your visibility on the web. To do that, you’ll need to hire the services of an SEO advisor with many years of knowledge and experience. Jenn is the leading Seattle SEO consultant who can help give - [Where](https://seogoddess.com/where/) - Experienced Enterprise SEO Available in:Seattle, WAProviding Enterprise SEO consulting in the Seattle, WA AreaEnterprise SEO in Seattle Jenn Mathews is a long time resident and has family roots in the Seattle, WA area. Having grown up in Bellevue and Vashon Island, and her Father started and grew one of the largest commercial real estate companies - [We Saved the Breakfast Sandwich](https://seogoddess.com/save-the-breakfast-sandwich/we-saved-the-breakfast-sandwich/) - Howard Schultz tried to stop it, but we showed him that we wanted the Breakfast Sandwich. Read More >> Save the Breakfast Sandwich Find a Starbucks Howard Schultz – Onward Sausage Breakfast Sandwich Starbucks – Good Coffee and Good Breakfast Sandwiches We Saved the Breakfast Sandwich - [Find a Starbucks](https://seogoddess.com/save-the-breakfast-sandwich/find-a-starbucks/) - Find your local Starbucks near you. Save the Breakfast Sandwich Find a Starbucks Howard Schultz – Onward Sausage Breakfast Sandwich Starbucks – Good Coffee and Good Breakfast Sandwiches We Saved the Breakfast Sandwich - [Howard Schultz - Onward](https://seogoddess.com/save-the-breakfast-sandwich/howard-schultz-onward/) - In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing - [Sausage Breakfast Sandwich](https://seogoddess.com/save-the-breakfast-sandwich/sausage-breakfast-sandwich/) - A Southern-style sausage patty, fluffy eggs and aged Cheddar cheese are served on a perfectly toasty English muffin. An iconic breakfast sandwich that reminds you why you love breakfast. Save the Breakfast Sandwich Find a Starbucks Howard Schultz – Onward Sausage Breakfast Sandwich Starbucks – Good Coffee and Good Breakfast Sandwiches We Saved the Breakfast - [Starbucks - Good Coffee and Good Breakfast Sandwiches](https://seogoddess.com/save-the-breakfast-sandwich/starbucks-good-coffee-and-good-breakfast-sandwiches/) - We love our Starbucks Breakfast Sandwiches and we love Starbuck’s coffee. Learn about how we saved the breakfast sandwich at Starbucks. Read More >> Save the Breakfast Sandwich Find a Starbucks Howard Schultz – Onward Sausage Breakfast Sandwich Starbucks – Good Coffee and Good Breakfast Sandwiches We Saved the Breakfast Sandwich - [Save the Breakfast Sandwich](https://seogoddess.com/save-the-breakfast-sandwich/) - The Website that Saved the Starbucks Breakfast Sandwich Little did I know that in 2008 when I created the savethebreakfastsandwich.com website that it would become such a phenomenon. Not only mentioned in Howard Schultz’s book “Onward” the website has mentions in major publications. The following is a list of just a few: The Starbucks Egg - [Bellevue SEO](https://seogoddess.com/where/wa/bellevue/seo/) - Bellevue SEO – Premium SEO Services in Bellevue, WA As a local Bellevue SEO consultant, Jenn Mathews has over 15 years of experience working with local businesses with tight budgets all the way through driving startups to success and holding positions as an in-house SEO for larger corporations. SEO Drives Revenue Search is the #1 driver - [Issaquah - Web Design, SEO and Online Marketing](https://seogoddess.com/where/wa/issaquah/) - If you have a business that is based out of Issaquah, you may believe that you do not have the capacity to compete with companies that are in larger metropolitan areas. However, your physical location no longer matters when it comes to building a business for yourself. With the right web design, you now have - [Redmond Web Design](https://seogoddess.com/where/wa/redmond/web-design/) - WordPress Websites for Your Small-to-Medium Business in Redmond At Jenn Mathews, our goal is to help you get the attention of customers in and around the Greater Seattle Area, including Redmond, home to an assortment of larger companies. We’re an online marketing agency dedicated to helping you compete with larger companies in Redmond including Microsoft while - [Redmond - Web Design and SEO](https://seogoddess.com/where/wa/redmond/) - In this internet age, your website can be seen as the lobby of a brick and mortar company. It is the first impression that visitors get of your business. When done right, it is also a lot more than this. Your business website will be your 24 hour salesman that will be converting visitors into - [Kirkland Web Design](https://seogoddess.com/where/wa/kirkland/web-design/) - WordPress Website Design Kirkland WA for Your Small-to-Medium Business Your website design in Kirkland, WA will be unique and increase revenue for your business. Jenn Mathews’ goal is to help you get the attention of customers in and around the Greater Bellevue area including Kirkland, home to an assortment of larger companies. We’re an online marketing - [Kirkland - Web Design and SEO](https://seogoddess.com/where/wa/kirkland/) - Effective, Affordable, Superior Website Design In Kirkland WA Are you ready to take your business to a whole other level? Do you want the opportunity to reach out to millions of potential customers every day? If you are a small to medium-sized company that’s ready to make your mark in your industry, just give Jenn - [Search Marketing Services in Bellevue, WA](https://seogoddess.com/where/wa/bellevue/sem/) - If you are a business in the Bellevue, WA area and you are interested in learning more about SEO and search marketing, then you are in the right place. We are an experienced local marketing company with a history of satisfying customers in Bellevue, Redmond, Kirkland, and Seattle. On this page, we will first explain - [Bellevue Web Design](https://seogoddess.com/where/wa/bellevue/web-design/) - WordPress Websites for Your Small-to-Medium Business in Bellevue At Jenn Mathews, our goal is to help you get the attention of customers in and around the Greater Seattle Area, including Bellevue, home to an assortment of larger companies. We’re an online marketing agency dedicated to helping you compete with larger companies in Bellevue like T-Mobile - [Bellevue - SEO, Social and Paid Search Marketing](https://seogoddess.com/where/wa/bellevue/) - Bellevue SEO Jenn has worked with clients and their local Bellevue SEO for many years. Clients range from large corporations like Expedia to medium businesses like Smartsheet. Whether you are a brick and mortar shop with a tight budget or a large company looking for a local SEO company that can coordinate with your team - [Washington State Online Marketing](https://seogoddess.com/where/wa/) - All Locations Washington State Seattle Seattle Web Design Digital Marketing Seattle Bellevue Bellevue Web Design Search Marketing in Bellevue Bellevue SEO Kirkland Kirkland Web Design Redmond Redmond Web Design Issaquah - [Initiative](https://seogoddess.com/what/initiative/) - Ideas and Strategies Jenn Mathews strives to deliver ideas and solid strategies that connect brands and their customers in both reasonable and significant ways. Jenn will help you to achieve, take action, and foster conversations, engagement and loyalty. She will determine the genuineness that is essential in the nature of your brand, your industry and your competitors, - [Responsive Website](https://seogoddess.com/what/website-design-and-development/website/responsive/) - What Does it Mean to Have a Responsive Website? Studies have shown that users will tend to research before ever deciding to buy or commit to a service. During the research phase they may use a mobile smartphone, tablet laptop and even a desktop computer. Your website should work on all devices regardless of what - [WordPress Website](https://seogoddess.com/what/website-design-and-development/website/wordpress/) - Seattle WordPress Designer Jenn Mathews knows how to design a website that is not only aesthetically appealing, but will drive traffic from natural search results and convert users that visit into revenue. WordPress is by far the most popular platform for our clients. It’s easy to manage, search engine friendly, integrates social media seamlessly, and - [Custom Website Design and Development](https://seogoddess.com/what/website-design-and-development/website/website-design/) - We Can Put Together a Custom Website Design Just For You Many of our custom website design clients have found that some of the functionality and design they want in a website doesn’t exactly fit what WordPress or other web building programs can create. Jenn Mathews has extensive experience in website development having developed complete - [Custom Website Design](https://seogoddess.com/what/website-design-and-development/website/) - Custom Website Design that Matters From basic html custom website design to complex data driven architectures, Jenn Mathews and her team have you covered. Jenn’s most popular platform for easy to manage websites is WordPress install and setup packages starting at just $750 for a basic information site up to $1,500 for a more robust site (both - [Website Design and Development](https://seogoddess.com/what/website-design-and-development/) - Custom Website Design and Development Since 1997 Your website design is important. Whether you need a completely new website or an overhaul of your current website, Jenn Mathews has a background in design and development (in addition to her SEO experience) ensuring your website will be not only modern and sleek, but will drive conversions - [Vashon Island](https://seogoddess.com/where/vashon-island/) - WordPress Websites For Vashon WA Businesses Jenn Mathews is Connected to Vashon Island Jenn Mathews has a long history and love with Vashon Island and it’s businesses. Watching her Grandmother start her own small shop on the Island and grow it to success to purchase the building her shop was located in (the building where - [Tacoma](https://seogoddess.com/where/tacoma/) - Digital Marketing in Tacoma, WA by SEOGoddess Do you know the difference between effective and inefficient advertising? If the answer is no, you may be about to learn this difference the hard way. In today’s complex and ever-evolving business world, you’ve got to know how to brand and market your business. The key to doing - [Seattle Web Design](https://seogoddess.com/where/seattle/web-design/) - Seattle Web Design – SEOGoddess – WordPress Websites WordPress Websites WordPress (WP) websites are intuitive and open-sourced website creation creation tools written in PHP, a programming language. The thing that businesses love about WP websites is that they’re intuitive and easy to update without having a degree in computer science. WordPress is popular for two - [SEOGoddess](https://seogoddess.com/seogoddess/) - Jenn Mathews – SEOGoddess Author for Search Engine Journal – seasoned speaker – experienced enterprise SEO champion SEOGoddess Mentions Quoted December 2019: 10 Important 2020 SEO Trends You Need to Know – Search Engine Journal As Jenn Mathews, Senior SEO Manager, Groupon, points out, Google is continually updating to optimize search results based on user intent - [Digital Marketing Seattle](https://seogoddess.com/where/seattle/digital-marketing/) - Digital Marketing in Seattle Seattle Digital Marketing Consultant Do you know what it means to be truly successful in the modern sense? As a business owner, you should already have an idea of what it means to make a profit. But you should also know how to parlay positive publicity into a lifetime’s worth of - [SEO Audit Questionnaire](https://seogoddess.com/seo-audit-questionnaire/) - [contact-form-7 id=”11162″ title=”SEO Audit Paid”] - [Work](https://seogoddess.com/work/) - All AI Optimization Content Strategy Online Marketing Analysis SEO WordPress Keszatorie AI Optimization TestSEOGoddess2025-09-12T16:08:33+00:00 Keszatorie AI Optimization Test Keszatorie AI Optimization Test GitHub DevOps PagesSEOGoddess2024-04-27T21:49:55+00:00 GitHub DevOps Pages GitHub DevOps Pages GitHub vs GitLab – the “GitHub Compared Project”SEOGoddess2024-03-23T19:07:35+00:00 GitHub vs GitLab – the “GitHub Compared Project” GitHub vs GitLab – the “GitHub Compared Project” - [Every Page on our Website](https://seogoddess.com/web-sitemap/) - Who Who Contact Availability Tips and Updates SEOGoddess How How Approach Enterprise SEO The 4 Pillars In-House SEO What to Expect Where Where Seattle Digital Marketing Web Design SEO Tacoma Vashon Island What What Digital Marketing SEO SEM WordPress Websites Signup for Services Free Basic SEO Audit SEO Tools Consultation Blog Posts 3004, 2006 The - [WordPress Website](https://seogoddess.com/wordpress-website/) - [Privacy](https://seogoddess.com/privacy/) - Your privacy is important. The privacy policy outlined below provides information on the data Jenn Mathews Consulting collects from you and the ways we protect your data. Please review this policy carefully. And if you have any questions about this Privacy Policy or our treatment of the information you provide us, contact us here. Cookies - [Log In](https://seogoddess.com/login/) - [theme-my-login] Client Services SEO SEM WordPress - [Your Profile](https://seogoddess.com/your-profile/) - [theme-my-login] - [Logged Out](https://seogoddess.com/logged-out/) - You Have Successfully Logged Out So sorry to see you go. Log Back In Didn't mean to log out? Username or Email Password Log in Remember Me - [Bellevue SEO](https://seogoddess.com/where/wa/bellevue/seo/search-optimization/) - Premium SEO Services in Bellevue, WA SEO Drives Revenue Search is the #1 driver of traffic to content sites, beating social media by more than 300% 60% of all organic clicks go to the organic top 3 search results. SEO leads have a 14.6% close rate, while outbound leads (such as mail or print) have a 1.7% close - [Search and Social® - Online Marketing Workshop](https://seogoddess.com/where/wa/agenda/) - Workshop Includes Search Marketing Basics Understand Reports in Google Analytics Calculate Your Return on Investment Spend Your Time On Social Media Wisely Powered by Eventbrite Where is the Workshop Located? EMP Museum EMP Museum is located at 325 5th Avenue N at Seattle Center. Easily accessible by car, numerous bus routes, and the historic Seattle Center - [301 Redirect](https://seogoddess.com/301-redirect/) - This is an example of a 301 redirect page. Did you see how the URL in the address bar changed from /that-301-redirect-goes-to/ to /301-redirect/? - [Log Out](https://seogoddess.com/logout/) - [theme-my-login] - [Register](https://seogoddess.com/register/) - [theme-my-login] - [Lost Password](https://seogoddess.com/lostpassword/) - [theme-my-login] - [Reset Password](https://seogoddess.com/resetpass/) - [theme-my-login] - [Signup](https://seogoddess.com/signup/) - [pmpro_account] - [Social Media Marketing Plan](https://seogoddess.com/what/social-media-marketing/social-media-marketing-plan/) - Social Media Marketing has been around since the dawn of the internet. From chat rooms, forums, and the latest in community sites and social platforms that perform across all platforms. Jenn Mathews holds years of experience not only managing social media marketing for small to large businesses, but have also worked as a part of the - [Online Marketing Plan](https://seogoddess.com/what/online-marketing-plan/) - An online marketing plan should include not only the usual search marketing, email, and social media marketing strategies, but should consider all available channels that make sense for your business. Our staff will look at all angles of your business, your audience, and identify any growth potential to establish a solid online marketing plan that - [SEOAudit Thanks](https://seogoddess.com/seoaudit-thanks/) - We have received all of your information, and you are now one step closer to optimizing your website. You should hear from Jenn within the next 12 hours as she gets started on your audit and come up with any further questions she might have before your initial phone call. - [Conferences](https://seogoddess.com/where/conferences/) - You can find Jenn Mathews and her staff either organizing, speaking at, or sponsoring conferences all over the world. We keep an updated calendar, as well as the following list so that you know when and where to join us, and also see what conferences we recommend. The EmMeCon Emerging Media Conference® Jenn Mathews herself is the organizer. - [Social Media Marketing](https://seogoddess.com/what/social-media-marketing/) - We all know what social media websites are, and you have probably already started using these channels to marketing your business. From Facebook Pages, Twitter Accounts, Linkedin Profiles, and more. We struggle to keep up with all the web has to offer and what the latest trends are. But simply creating a Facebook Page and - [Leadership](https://seogoddess.com/leadership/) - Unlike many marketing and consulting firms, Jenn Mathews Marketing Consulting firm is comprised of professionals with both agency and client backgrounds and experience with small to medium sized businesses, and as a part of a team in multi-million dollar corporations. Not matter what the size of your budget, your corporate structure, or relationship with your current agency - [Vision](https://seogoddess.com/vision/) - Jenn Mathews Marketing Consulting was established as a means to help small to medium sized business gain a solid hold of their marketing and business strategies. Jenn believes that no company should silo one strategy from the other, and will work as your extended in-house team for large corporations to not only strategize, but champion the work so - [Widgets](https://seogoddess.com/widgets/) - Shortcodes: Widgets [raw] Testimonials [code] [/code] [twitter username="themefuse" items="5" title="Themefuse on twitter"] Flickr photostream [flickr flickr_id="51362473@N05" items="4"] Recent/Popular Post Tab [latest_popular_posts] [row] [col_1_2] [latest_posts] [/col_1_2] [col_1_2] [popular_posts] [/col_1_2] [/row] [clear] [search] [newsletter] [/raw] ## Portfolio - [Keszatorie AI Optimization Test](https://seogoddess.com/Work/ai-optimization-test/) - The goal of this test is to see if a simple site plus natural brand mentions can make Keszatorie recognizable to both search engines and AI systems. - [GitHub DevOps Pages](https://seogoddess.com/Work/github-devops/) - The DevOps SEO Pages project aimed to boost GitHub's visibility for "DevOps" terms, targeting 4 million monthly impressions through strategic content optimization and promotion. - [GitHub vs GitLab - the "GitHub Compared Project"](https://seogoddess.com/Work/github-compared-project/) - Jenn Mathews, GitHub's SEO Manager, spearheaded the successful launch of the "GitHub vs GitLab" page, showcasing her exceptional skills in research, analysis, and collaboration. - [Strategic Content Collaboration: Enhancing the GitHub Buyer's Journey](https://seogoddess.com/Work/strategic-content-collaboration-enhancing-the-github-buyers-journey/) - I outlined a collaborative effort between the GitHub Demand Generation and Digital Marketing teams to develop a comprehensive content strategy to support current and prospective customers throughout their buyer's journey. Here are the key features highlighted: Overview: The teams are working to create a cohesive content strategy that aligns with the sales pipeline and guides - [BlueCrew](https://seogoddess.com/Work/bluecrew/) - BlueCrew's VP of Marketing is a former Director that Jenn worked for at Groupon who moved to the startup. He asked Jenn to "Do what you do best," which meant using her technical knowledge to recommend handling the volatility of new job postings being added and removed often. A completed audit was performed with those recommendations. - [Bureau of Education](https://seogoddess.com/Work/ber/) - The Bureau of Education reached out for Paid Search help, and while cleaning up their SEM, they asked for an SEO audit. - [Pella Windows and Doors](https://seogoddess.com/Work/pella-windows-doors/) - Pella Windows and Doors SEO - 2017 Pella is a window and door manufacturing company that also provides installation services and repairs. The website underwent a migration from an outdated CMS to a new one by a design firm which brought up many issues that needed to be addressed. Old URLs had changed to new - [Microsoft's Minecraft for Education Website](https://seogoddess.com/Work/minecraft-education/) - Microsoft's Minecraft for Education Website SEO - 2017 The Minecraft Team at Microsoft was tasked with a "Minecraft for Education" after the acquisition of the popular game. The goal was to provide the game for students within Seattle and surrounding schools, and across the U.S., along with resources for lessons to help students learn to - [Microsoft Accesories](https://seogoddess.com/Work/microsoft-accesories/) - Microsoft has a team dedicated to the online sales and support for all Microsoft Accessories. Jenn worked closely with the team as a consultant to ensure the pages for the section of the website were SEO friendly and optimized for support and downloads. - [Business Solutions Platform](https://seogoddess.com/Work/bsp/) - Business Solutions Platform was a small company that sold the Clover point of sale systems to small businesses. They team needed a website to generate leads and make their sales process more efficient. - [Civilized Nature](https://seogoddess.com/Work/civilized-nature/) - Civilized Nature SEO and WordPress - 2015 Civilized Nature is a small holistic Pet Supply store located in Issaquah, WA. The owner approached Jenn because of her experience in local Seattle SEO optimization. The owner had difficulty getting access to the old site to perform the SEO work needed from the past designer. After some - [Thos. Baker](https://seogoddess.com/Work/thos-baker/) - Thos. Baker Business Analysis - 2015 The Seattle company, based on Bainbridge Island is producer of outdoor furniture. Thos. Baker's COO was struggling with the ROI numbers year over year for the company's Digital Marketing as a whole compare to revenue generated from their Catalogs. The question "Why is our digital strategy not showing an - [Hint Water](https://seogoddess.com/Work/hint-inc/) - hint Water SEO and WordPress Blog - 2014 CEO Kara Goldin asked Jenn to perform an SEO Audit, which Jenn completed in one month complete with list of issues found along with actions to be taken to rectify along with growth opportunities. Later the team at hint reached out to Jenn to sign an ongoing monthly - [MTI Instruments](https://seogoddess.com/Work/mti-instruments/) - MTI Instruments manufactures machine precision measuring devices for manufacturing. The website they had was a custom CMS created by a design firm that was riddled with SEO issues. Jenn transferred everything from their customs CMS SQL database to a friendly WordPress site that is easy up edit. ## Categories - [Analytics](https://seogoddess.com/category/analytics/) - [Business](https://seogoddess.com/category/business/) - [Design](https://seogoddess.com/category/design/) - [Digital Marketing](https://seogoddess.com/category/marketing/) - [Recent](https://seogoddess.com/category/newest/) - [Search and Social®](https://seogoddess.com/category/marketing/search-and-social/) - [SEM](https://seogoddess.com/category/marketing/sem/) - [SEO](https://seogoddess.com/category/marketing/seo/) - [Social Media](https://seogoddess.com/category/marketing/social-media/) - [WordPress](https://seogoddess.com/category/marketing/wordpress/) - [Testing](https://seogoddess.com/category/testing/) - [Enterprise SEO](https://seogoddess.com/category/marketing/seo/enterprise-seo/) - [Featured](https://seogoddess.com/category/feat/) - [B2B](https://seogoddess.com/category/marketing/b2b/) - [AI](https://seogoddess.com/category/ai/) - [My Successes](https://seogoddess.com/category/my-successes/) ## Tags - [social media](https://seogoddess.com/tag/social-media-2/) - [social media community](https://seogoddess.com/tag/social-media-community/) ## Portfolio Categories - [Online Marketing Analysis](https://seogoddess.com/cat/online-marketing-analysis/) - [SEO](https://seogoddess.com/cat/seo/) - [WordPress](https://seogoddess.com/cat/wordpress/) - [Content Strategy](https://seogoddess.com/cat/content-strategy/) - Jenn Mathews excels in content strategy, demonstrating an ability to craft compelling narratives that resonate with diverse audiences. See examples of her work. - [AI Optimization](https://seogoddess.com/cat/ai-optimization/) ## Portfolio Skills - [Data Migration](https://seogoddess.com/skills/data-migration/) - [Gap Report](https://seogoddess.com/skills/gap-report/) - [HTML/CSS](https://seogoddess.com/skills/htmlcss/) - [In-Person Consulting](https://seogoddess.com/skills/in-person-consulting/) - [Keyword Analysis](https://seogoddess.com/skills/keyword-analysis/) - [Logo Design](https://seogoddess.com/skills/logo-design/) - [Marketing Analysis](https://seogoddess.com/skills/marketing-analysis/) - [Marketing Evaluation](https://seogoddess.com/skills/marketing-evaluation/) - [Revenue Per Keyword](https://seogoddess.com/skills/revenue-per-keyword/) - [ROI Reporting](https://seogoddess.com/skills/roi-reporting/) - [SEO](https://seogoddess.com/skills/seo/) - [Usability](https://seogoddess.com/skills/usability/) - [User Interface](https://seogoddess.com/skills/user-interface/) - [Web](https://seogoddess.com/skills/web-design/) - [Web Development](https://seogoddess.com/skills/web-development/) - [Website Design](https://seogoddess.com/skills/website-design/) - [WordPress Installation](https://seogoddess.com/skills/wordpress-installation/) - [Content Strategy](https://seogoddess.com/skills/content-strategy/) - [AI](https://seogoddess.com/skills/ai/) - [GEO](https://seogoddess.com/skills/geo/) - [LLM Optimization](https://seogoddess.com/skills/llm-optimization/) - [Markdown](https://seogoddess.com/skills/markdown/) - [GitHub Pages](https://seogoddess.com/skills/github-pages/) ## Portfolio Tags - [GitHub](https://seogoddess.com/tag/github/) - The projects undertaken at GitHub encompass streamlining communication, enriching user experience, empowering with knowledge, and providing strategic insights, epitomizing the company's commitment to innovation and collaboration.