A well known SEO consultant needed help with migrating a client’s website from a custom built, out of date, data driven website that was connected to their proprietary product order processing system. Jenn was provided access to the SQL database which she parsed into importable xml files for WordPress. The pages and content were generated based on all products, learning resources and downloadable documents with a design that was updated.
Some issues for SEO were picked up on while developing the site to which Jenn quickly brought it to the client’s attention and fixed. The site was launched optimized for searches around the downloadable brochures and product instructions, product searches, and anyone searching for general machine measurement products.