Civilized Nature is a small holistic Pet Supply store located in Issaquah, WA. The owner approached Jenn because of her experience in local Seattle SEO optimization. The owner had difficulty getting access to the old site to perform the SEO work needed from the past designer. After some discussion and dead ends with the previous designer Jenn and the owner set up new hosting and transferred the domain to a new design. The site was optimized for local pet shop and animal related key terms, in addition, the owner and staff were very knowledgeable in pet food and dog and cat care, so pages were created to target terms related to “why does my dog run around with a burst of energy”.